Dreading getting a new profile picture? It’s easier than you think to get something you’ll like.
Here’s how to take a great profile picture:
- Hire a pro that has a portfolio of profile pics. There’s a big difference between photographers and their specialties. Get one who specializes in business clients.
- This isn’t the license branch. Make sure your photographer will take several of you to get the best image.
- Smile with your eyes. Cheerleaders are taught this simple trick which adds a genuine sparkle to the eyes. To achieve a sparkle of your own, think of someone you deeply love the moment the cameraman shoots.
- Figure out your pose in advance. I always head over to iStockPhoto.com and search for “business woman” or “business group” to find poses I like for myself or clients. Then I send both the client and the photographer samples of shots I want to emulate.
- Wear a good color for you. Don’t wear white (unless you’re the bride). Consider matching your clothes to your business brand.
- Take someone you trust with you. Give them the task of standing next to the photographer and getting you to cast a genuine smile and sparkle. Put them in charge of your hair, wardrobe and makeup details too.
- Speaking of make-up: men, get some. I have a client with a bare forehead who has his own compact of CoverGirl to get rid of his shine for photos and video.
- Iron your shirt. Camera lights amplify wrinkled clothes.
- Let the photographer know if you’d like specific touch-up work. Half of the work for a good photo is done on the computer later.
- Have your profile photo retaken every other year. Three years is too long. You’ve changed and we know it.
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