Don’t Break the Chain (caution: habit forming)

Could adopting a good habit be life changing for you? You betcha! Your success depends on your ability to master the basics. A few weeks ago I stumbled across Jerry Seinfeld’s simple but genius method of adopting a good habit. It’s called “Don’t Break the Chain”. Its simplicity is what makes it work. All you need…

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Legal Policies You Need

This week’s post is a guest article by Jim Chiodo at DisclaimerTemplate.com. It’s a totally un-sexy part of your marketing, but really important. I like Jim’s service because he makes it easy and affordable. Is Your Website Privacy Policy Compliant With The New Laws? Your website or blog privacy policy is an important document to protect you…

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The Best Times to Post on Social Media

(a small business survival guide) I have a confession to make. I hire help to schedule my Facebook and Twitter posts. For the last several months, Hilary (my Purdue intern) has kept me at least a month ahead. Of course, as I write this, she just graduated. #sigh Without help, I would never be able…

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How to stop building a business you don’t want.

In 2011, Inc. Magazine contributing editor Darren Dahl surveyed nearly 500 Small Business Owners and asked them their reasons to run a small business. Here’s what his respondents said: Top 10 Reasons to Run Your Own Business Control your own destiny. Find your own work/life balance. Choose the people you work with. Take on the…

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How to create an autoresponder series

So you did a few things right and you’ve got leads coming to you and to your website. Awesome! Now we need to make sure we convert these leads into buyers – even if (or especially) if they’re not ready to buy just yet. To begin, you must remember on average it will take 5-12 touches…

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